About us

SkatePro – Where Action Sports Take Off

We are a passionate team of action sports enthusiasts dedicated to helping you pursue your passion, whether you're into scooters, roller skates, inline skates, skateboards, BMX, surf, or winter sports. We're here to support you every step of the way, offering expert guidance and the best possible customer experience.

Founded in 1996, SkatePro has grown from a small startup to a global leader in action sports, reaching over 4 million clients worldwide. With a diverse catalog of over 20,000 unique items, we provide the gear, accessories, and clothing you need to fuel your action sports journey—no matter your skill level. Our mission is simple: support, inspire, and grow.

We support the action sports community by being honest, professional, and genuinely passionate about what we do. We strive to deliver personalized customer service and localize our communication, ensuring that our clients receive the support they need in their native languages. Recognized by e-commerce trust marks in multiple countries, we take pride in our fast, reliable delivery services.

At SkatePro, we believe in inspiring new generations to take up action sports. We sponsor over 250 events each year and have our own team of more than 40 exceptional riders who are spreading the love for action sports around the world. Whether you're a seasoned pro or just starting out, we are here to encourage you to live your passion, build connections, and engage in positive, active lifestyles.

Giving back is a core part of who we are. For many years, we have dedicated time and resources to partnering with non-profit organizations around the globe, all focused on action sports. From bringing sports opportunities to children in less fortunate areas to supporting research on muscular dystrophy, and donating gear to communities in third-world countries with limited access to such resources, we are committed to making a positive impact through action sports.

As we grow, we remain committed to making action sports more accessible to everyone. Our reach expands over 40 countries worldwide, with our headquarters near the vibrant city of Aarhus, Denmark, where you’ll find our physical store and our very own skatepark.

Join us at SkatePro, where your passion is our passion. Together, let's support the action sports community, inspire new riders, and grow the sport we love. We support you—every step of the way.

Giveback Team Sponsorship